Gran Canaria becomes main sponsor of World Trail Majors

Gran Canaria Tourism Board is the main and title sponsor of the World Trail Majors.
This announcementTHE NORTH FACETaking place during the Transgrancanaria race week, the race series has been renamed the Grancanaria World Trail Majors.THE NORTH FACETransgrancanaria is a destination for travelers from all over the world.4,500The world's largest trail running race, with over 100,000 runners participating1It's one.

Gran Canaria World Trail Majors~A new benchmark in trail running

THE NTH FACE Transgrancanaria25At the 2018 World Trail Majors, the new name and logo of the Gran Canaria World Trail Majors was unveiled, uniting two brands that are benchmarks in their respective fields.100kmGran Canaria, a Spanish island located in the southwest of Spain, is said to be an "outdoor gym all year round" and is widely known among outdoor sports enthusiasts for its warm climate, rugged terrain, and diverse range of sports, making it a mecca for sports tourism.

World Trail Measures is a JapaneseMt. FUJI100, South AfricaRMBUltra Trail Cape Town,THE NORTH FACEIt is a non-profit organization that brings together the world's best trail races, including the Transgrancanaria. Its values ​​are based on diversity, respect and identity, and each race has its own unique DNAIt's a series about supporting each other for the greater good of the sport while maintaining our values.

Support from the Gran Canaria local government

President of the Gran Canaria Regional GovernmentAntonio Morales"The Transgran Canaria has put the name of Gran Canaria in the hearts of trail runners all over the world, but the World Trail Majors is on another level," he declared at the event held at Maspalomas Lighthouse.

Minister of Tourism of the Gran Canaria Regional GovernmentCarlos Alamo"The World Trail Majors values ​​of diversity, respect and the ability to be a part of each race whilst maintaining its identity convinced us," he said.

The announcement was also made by the race director of the Gran Canaria World Trail Majors.ANTA Hong Kong 100 OfJanet WuHe emphasized the importance of the innovative race series linking up with an organization like the Gran Canari Tourism Board: "This is a fantastic partnership. We were here this morning and ran the starter race, experiencing the kindness of the race and the volunteers firsthand. It makes me proud to see that Gran Canaria continues to put runners first."

The agreement aims to raise international awareness of Gran Canaria's tourism propositions as a natural, landscape and ideal training and competition location, and to present it worldwide in key markets such as Canada, South Africa and Japan, as well as other markets such as the UK, France and Portugal.

About Gran Canaria World Trail Majors

The World Trail Measures aim to uphold the original spirit of trail running and promote the sport in a diverse, sustainable and respectful way.10It is a non-profit organization established by independent trail running races.Anta Hong Kong 100Ultramarathon, Black Canyon Ultra,The North FaceTransgrancanaria (Spain),Mt. Fuji 100,MIUT-Madeira Island Ultra Trail (Portugal), Swiss Canyon Trail, South Downs Way 100(UK), Quebec Megatrail (Canada), Grand Raid Pyrenees (France),RMB It is organized by Ultra-Trail Cape Town (South Africa).2024This will be the first year of this race series.